SIA Group is a risk management firm with industry expertise, working with both commercial and individual clients to offer solutions to control their total cost of risk. Winnow Creative worked with SIA Group to develop their brand positioning as well as the tagline “Protection Beyond Insurance” and a new visual identity.
SIA is also the parent company to other organizations: SIA of NC, SIA of VA, Total Agribiz, Triangle Insurance Group and Carolina Professional Consultants.
Winnow created brand positioning and visual identity design for SIA of NC and Total Agribiz (including a renaming and trademarking) and visual identity designs for Triangle Insurance Group and Carolina Professional Consultants. Following brand development, we also designed and developed websites for all six organizations.